Overview

What’s involved

An Ecommerce Specialist manages the backend of an online retail store to ensure that the website is up to date and working correctly. They promote products via digital campaigns, facilitate online orders, analyse sales data and communicate with customers to ensure an optimum online shopping experience.

How do they spend their day?

An Ecommerce Specialist manages an online retail website and completes tasks such as:

  • Developing promotions and marketing strategies
  • Improving site content and user experience
  • Analysing customer feedback
  • Analysing sales data
  • Stakeholder and customer communications
  • Generating reports

Occupation Insights

Average salary
$85,000 - $100,000 per year
Skills you will use
Analysing data
Stakeholder communication
Using technology and digital platforms
Writing reports
Cyber security

Bachelor of Business (Marketing) or Bachelor of Software Engineering
 

Experience with digital sales and marketing strategies

  • UX (user experience) principles and web usability
  • SEO (search engine optimisation)
  • Cyber security
     

  • Organised
  • Attention to detail