Overview

What’s involved

A General Manager of a bait and tackle or fishing and camping store oversees a group of retail businesses or franchises and their store managers, they are responsible for the overall business strategy, stores and staff across multiple locations , allocating resources and setting and reviewing business sales targets. 
 

How do they spend their day?

A General Manager works from an office and out in the field completing tasks such as:

  • Strategic planning
  • Staff management
  • Engaging with stakeholders
  • Networking
  • Using technology
  • Analysing sales data
  • Travelling between various store locations
  • Attending meetings and promotional events
     

Occupation Insights

Average salary
$90,000 - $110,000 per year
Skills you will use
Networking
Strategic planning
Stakeholder engagement
Using technology and digital platforms
Analysing data
People management
Meetings and events
Product marketing
Leadership

Retail business management experience

  • Logistics
  • Franchising
  • Business planning and management
     

  • Enjoys Outdoor Recreation
  • Leadership
  • Responsible
     

Day in the Life

For Sophie, seafood is in the family. As General Manager of Endeavour Foods, founded by her father in 2001, she leads a team dedicated to connecting Australia’s best seafood producers with top hospitality venues.

Sophie Sharland
General Manager

Courses and Training

The seafood industry offers continuous learning experiences that can enhance your knowledge and skills.

Bachelor of Business
4 years

This qualification will give you the theory, practice and knowledge required to work with international export market